Strategic Planning Workshop: A Case Study

This workshop provides leaders with a structured approach that ensures fact-based decision making that can be used for evaluating specific problems or opportunities or to conduct a more general business review or for strategic planning. Participants process through a disciplined situational analysis of the Great American Soft Drink Company as it assesses its declining profitability, shifting market, changing workforce, and production/distribution issues. The goal is to identify the strategies and tactics that will be required to move Great American into the future.

Learning Objectives:

• Use a fact-based model for problem solving.
• Use a situational analysis technique to make decisions.
• Use a SWOT analysis.
• Develop strategy statements.
• Develop tactical approaches to execute strategies.
• Use case situational analysis on your own department as a result of having participated.

Prerequisites:

Participants would have had a fundamental leadership course as a prerequisite for this program.

Who Should Attend:

Experienced managers and supervisors who need to refine specific skill sets, enhance their personal and organizational effectiveness, and further their leadership careers. Participants should have had a fundamental leadership course as a prerequisite for this program.